Questionnaire Analyse

After collecting the results from the survey I carried out it has become apparent that the majority of the target audience for the college magazine will be female and 35% will be male. The survey questioned if they read the college magazine and the results showed that 95% don’t and only 5% actually do. This shows that the product is not working well and needs improving drastically so it attracts the target audience. The top colours as chosen by the target audience in the survey to be used on the college magazine were blue, black and white. These colours will be used on the magazine so it appeals to the target audience as well as red, green and yellow to an extent as they received a fair amount of votes in the survey as well. It is clear that the college magazine will only cost little money as 85% of the people asked voted for nothing or 50p as the price. 50p is more likely to be used as more profits can be made and it makes the magazine look more worthy. 70% of the target audience voted for the magazine to be issued monthly or every half term so that is when it will be issued for them. 50% of people asked voted that they wanted informal language to be used throughout the magazine and 40% asked for the language to be mixed. From this the magazine will use a mixture so it appeals to a larger audience. The target audience revealed in this survey that the subjects they would like to be covered mostly in the college magazine are music, college trips, free gifts, sport, TV and films. The magazine will use these as headlines on the magazine so the target audience is attracted.  40% of the people asked in this survey requested for a student to be the cover photo on the magazine, 30% voted for a celebrity and 30% voted for a picture of nature to be used. The magazine will likely use a picture of a student on the front cover as this is what more of the target audience requested but a celebrity or nature picture could work as well. 100% of the people asked in this survey wanted a page for jobs, so this will definitely be in the college magazine.